In 2000, Hunter Douglas Gallery emerged as a brand of elite dealers devoted to selling a full line of Hunter Douglas products utilizing innovative displays. Corporate's objectives were to build the Hunter Douglas Gallery brand by ensuring consistency in the Gallery dealers' advertising messages.

Saxton Ferris worked with these strategies in mind to create artwork templates that work for all dealers. Dealers are assured that the new ads are consistent with corporate guidelines. Saxton-Ferris simplifies the process for dealers by providing a one-source contact for every directory, and communicates with the fabricators for simple co-op fulfillment.